lauren | social media strategist 🦒Instagram

how to get over 10k followers by this time next month 👇 four things.

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TL;DR

Learn how to grow your social media following to over 10,000 in 30 days with actionable strategies and tips from a social media strategist.

grow social media followersincrease Instagram followerssocial media strategiescontent creation tipsbuilding an online brandengagement strategiespersonal branding tipseffective storytelling

Chapters

  1. 0:00Introduction to Growing Followers
    01
  2. 0:30Choosing Your Anchor Topic
    02
  3. 1:00Adding Introductory Statements
    03
  4. 1:30Increasing Recognisability
    04
  5. 2:00Adding Calls to Action
    05
  6. 2:30Reintroducing Your Story
    06

Transcript

0:00

Okay, if you're stuck under 10,000 followers, this is exactly what we're going to do to get out of that hole. This is your 30-day breakdown, save this because we're going to action to the point. One, we are picking an anchor topic, not a niche, an anchor. This doesn't mean it's a box that you have to stay in, but it does mean that we're going to build association with your face and one or two things.

0:15

to build association with your face and one or two things. This acts as your through line, which everything else gets to orbit around. You can either be an expert, so I help X people with X, or you can be a journey, I am trying to do X, I am learning how to do X, I am on a mission to do X. Pick one, preferably both, and crack on.

0:31

Pick one, preferably both, and crack on. People need to know what they're following you for, otherwise it just feels a dog and a selfie and a holiday snap and it's just fucking random and honestly nobody gives a shit. Two, you're going to add an introductory statement to most of your content. This is either going to be a brag, so for me, used to work in-house at British Vogue, been running a social media agency for six years, made my clients upwards of 20 million,

0:48

been running a social media agency for six years, made my clients upwards of 20 million, grew this account to 25,000 followers in four months. I want you to make a list of multiple brags that you could reel out and change within your content. Or the second version could be a story introduction. So I am on a mission to grow this account to 50,000 followers because my boyfriend made me a bet that I can't and when he loses, he has to take me to Japan.

1:06

me a bet that I can't and when he loses, he has to take me to Japan. That's a story, that's a narrative for my account. Do you see how I am both? So if you're under 10,000 followers, you probably want to say this is your second line after your hook in most of your posts because most people that are coming across you don't have a fucking clue who you are and we want to educate them straight away. Three, you're going to increase recognisability.

1:20

a fucking clue who you are and we want to educate them straight away. Three, you're going to increase recognisability. There is a reason that I sit here with a green screen at the start of the video in a matcha hat with a notebook that I have taken my notes on quite often. Notice how when I'm filming, I'm usually in my kitchen. I also deliver what I'm saying with the same energy and we edit my videos with a consistent

1:35

I also deliver what I'm saying with the same energy and we edit my videos with a consistent visual style that you begin to recognise. And if you feel attacked because you're changing your font in every single video and your colours in the background and blah, good, no offence, but good, I want you to feel attacked. Recognisability paired with genuine value, so either that is educational or entertainment

1:49

Recognisability paired with genuine value, so either that is educational or entertainment usually in every single post, is what's going to make someone stay. Because they recognise your face, they liked the last couple of your videos, they're probably instantly going to watch some more, ? Makes sense. Four, you're going to add a call to action on every single one of your posts. Every single one. And we're going to plan that out before.

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