If I find a loophole, I'm going to abuse it!
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TL;DR
This video discusses an unethical email strategy that increases response rates by using female names for outreach. It shares practical tips for implementation.
Chapters
- 0:00Introduction to Email Hack01
- 0:10Creating Fake Accounts02
- 0:25Using Female Names03
- 0:40Sign-off Strategies04
- 0:55Ethical Considerations05
- 1:10Conclusion06
Transcript
This is a very unethical cold email hack, but it 100% works. We've run the numbers, you get a lot higher reply and positive reply rates. I run it with all of my clients and I thought I'd put you guys on. So when you're creating an inbox, you've got the name, you've got the at and then you've got your domain. The name, typically people use their name or their employees' names.
You can make up employees. Once we realised this we were running it for a while until we realised you can use female names and you can use risque a bit more names that have connotations should I say to them so here you can
see one of my clients accounts I'm sure we will know a Lily I'm sure we will know a Bonnie we've got 150 accounts of these guys and they're all female names so yeah now to supercharge it when we know the lead is a male we sign the email saying thanks look forward to it whatever it may be
the female's name so for example Amy and then kiss so looking forward to it Amy x i might get cancelled with this one but i know it 100% works and sometimes you just gotta do what you gotta do don't shoot the messenger simple and nice and simple
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