Apple just made it possible for small apps to team up and sell together.
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TL;DR
Apple introduces App Store Bundles, allowing developers to sell app subscriptions together, creating new opportunities for smaller apps.
Chapters
- 0:00Introduction to App Store Bundles01
- 0:10Opportunity for Smaller Apps02
- 0:20Combining Subscriptions03
- 0:30Managing Subscriptions04
- 0:40Introducing Suites05
- 0:50Collaboration with Developers06
- 1:00Conclusion and Next Update07
Transcript
Apple is introducing a completely new way for developers to sell subscriptions on the App Store. And this could be a pretty big opportunity for smaller apps. This is day three of Apple updates you've probably missed. So earlier this year, Apple announced something called App Store Bundles, which allows developers to combine multiple subscriptions into one purchase.
Which means for the first time, developers will be able to partner with other developers and sell their app subscriptions together. So let's say you have two completely different apps, each with its own subscription. Instead of customers having to subscribe to both apps separately, the developers can combine them into one bundle at a discounted price.
And Apple handles the purchase through its own in-app purchase system, so customers can manage their subscriptions directly through their Apple account. Now, Apple is also introducing something called Suites, which lets developers offer access to multiple apps under one subscription. And what is really interesting is that Apple is allowing up to five developers to participate in a single bundle, with up to five subscriptions included.
So if you're building an app with subscriptions, this could eventually give you a completely new way to partner with other developers, reach more customers, and offer a better value. Follow for day 4 of Apple updates you've probably missed.
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