What do all these viral storytelling videos have in common?
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TL;DR
Explore the common elements of successful viral storytelling videos, focusing on the use of voiceovers and varied B-roll shots to enhance engagement.
Chapters
- 0:00Introduction to Viral Storytelling01
- 0:15Video A vs. Video B Discussion02
- 0:30Personal Experience with Yogurt03
- 0:45Building a Speech App04
- 1:00Key Takeaways on Storytelling05
- 1:15Conclusion and Call to Action06
Transcript
What video do you think got more views? Video A or video B? There's a big problem in tennis, and it's to do with these. I'm Liv. I played college tennis for four years, and every time I looked down at my racket, I saw a disconnect. The outfit was cute. The racket was dull. If you chose video B, you would be correct. What about these? Video A or video B? I was a fool.
For 23 years, I thought the only acceptable way to eat yogurt was sweet, and anything otherwise was blasphemous. My favorite breakfast for the past three years has been a Health with Hunter yogurt bowl, So I want to show you how to make it to stay full for three, four or five hours. If you chose video A, you'd be correct.
One more time. Video A or video B? Somebody needs to send this to Kaisen app because I'm building an app to help you speech max so you can learn how to articulate yourself better by using daily lessons. A few months ago, we told the world we were building an app that would end doom scrolling by making you share your screen time allowance with your friends.
Video B is correct, but why? All the lower view storytelling videos had one shot in the hook and they were talking for him. All the higher view storytelling videos had an on average four to six shots for the voiceover hooks. So I've just been studying a ton of storytelling videos recently. And the number one thing I'm seeing in each of them is the fact that they are voiceovers.
And the hooks have multi-shots B-roll. And they're typically shots of all different types of things. Not just one B-roll, if that makes sense. So I just wanted to point that out in case you're making some storytelling content. Follow for more social media marketing education.
So I just wanted to point that out in case you're making some storytelling content. Follow for more social media marketing education.
Follow for more social media marketing education.
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