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TL;DR

Learn how to use Apple’s App Clip feature to attract users to your app without requiring downloads. Discover practical examples and setup tips.

Apple App Clip featurehow to use App Clipsattract users to appSimsies restaurant examplelinking to app contentLens.app setupincrease app downloadsmobile app marketing strategies

Chapters

  1. 0:00Introduction to App Clips
    01
  2. 0:05Benefits of App Clips
    02
  3. 0:10Example: Simsies Restaurant
    03
  4. 0:15Linking to Specific Content
    04
  5. 0:20Using Lens.app for Setup
    05
  6. 0:25Conclusion and Recommendations
    06

Transcript

0:00

You can get people to use your app without having to convince them to download it first. Apple has a feature called an App Clip, which lets you send a small working part of your app as a link to anybody. In fact, a restaurant site called Simsies uses this for their food orders, and the developer said that the App Clip feature has brought in over 60% of their users. You can make links open specific content, like a recipe or a workout, so your users can share exactly what they're using, and that same link opens up the full app for anybody

0:17

can share exactly what they're using, and that same link opens up the full app for anybody who already has it. Setting this up is a bit involved, so I recommend you use a platform like Lens.app with your AI to get all the App Store stuff set up.

0:22

Setting this up is a bit involved, so I recommend you use a platform like Lens.app with your AI to get all the App Store stuff set up.

0:25

AI to get all the App Store stuff set up.

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