Apple released a playbook on how to stand out on the App Store
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TL;DR
Learn about Apple's new playbook for increasing app downloads on the App Store, including best practices for app listings and promotional videos.
Chapters
- 0:00Introduction to Apple's Playbook01
- 0:10Best Practices for App Store Assets02
- 0:20Using Animated Product Page Headers03
- 0:30Promoting In-App Events with Video04
- 0:40Tips for Effective Screenshots05
- 0:50Finding the Guide Online06
Transcript
Apple just made a big announcement that everyone missed and it's their playbook on how to get downloads on the App Store. They document everything to do to make your app stand out. Let me break it down. If you search App Store asset best practices you'll get this guide with their recommendations on how to do image and video in your listings. They showcase these product page headers which are animated and promotes
engagement. They also show how you can use videos like this to appear in the search results so you can stand out amongst everything else. They also show you how you can use video to promote your in -app events and this will showcase your app in other places in the app store not just your app listing and they
also share tips on how to do a good job of your screenshots to really showcase your app and if you're not doing it already you should definitely add an app preview which is a video about your app that you can put at the beginning of your screenshots apple published this guide on their website and to find it you search app store asset best practices and resources and it
you search app store asset best practices and resources and it
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